The Exceptional Wellness Club

Branding & Web Design

Member only website

The Brief:

Branding identity and website re-skin for a mental wellbeing membership website for women. The new visuals had to loosely tie in with the Mamas Find Your Voice branding work, but with a distinct identity that projects class, vitality, freshness and relaxation. Inspired by tropical leaves and a "spa" feeling, I had to reskin a basic layout template without repositioning any of the elements themselves.

Tools & software:

  • Photoshop
  • Adobe XD

⯆ Jump to case study

Look and feel mock-up of the new theme

The old design of the same page, for reference.

Branding reference sheet handed over to the client

paint roller

Process

The moodboard used for the designs.

Back to projects